Ski Canada Magazine

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RYAN REPORT – Highlights from the snow show

Over four days at the end of January the ski industry unveiled the future of skiing. I checked it all out at the annual retail buying show in Denver, previewing winter 2018-2019 skis, boots, jackets, layers, and accessories from dozens of brands. Once the note taking hand cramps wore off a few wicked looking products … More »

He Said, She Said

Heard at the ski trade show last winter “We’re a downhill, go-fast brand.” —Chris Vanderknokke, Head Winter Sports Manager “It’s the consumer that leads where the product is going.” —Virginie Murdison on Atomic’s move into the backcountry “We’re competing with computer gaming. With our built-in heaters, now you can go skiing and not freeze your … More »

Short Turns: Buyer’s Guide 2013

ONTARIO’S YEAR OF THE LIFT ❖ This is the year of the new lift—at least in Ontario. Despite a low- (or no-) snow season in 2012, at least five Ontario ski areas are pushing ahead with plans to install new chairs—most of them for Greater Toronto Area skiers. “It’s more than we’ve seen in years,” says Bruce Haynes, head of the Ontario … More »

Gear News & Trends

Buyer's Guide 2013

Munich’s annual ski industry trade show ISPO is staggeringly massive. Thankfully technical editor Marty McLennan was able to ride between booths with a dedicated transportation attendant (see bikini).       THE BEST THINGS IN LIFE ARE FREE! Freeriding, that is. The slackcountry market keeps heating up, with more of us getting off the lift and hiking for freshies. … More »

Viva Las Vegas

On January 27, 2003, rising big-mountain star Jonny Law won the U.S. Freeskiing Nationals, picked up the Sickbird Belt (awarded for the sickest skiing of the competition) and then ditched the awards ceremony to fly directly to Las Vegas to attend SIA, the annual North American snowsports industry trade show. I bumped into Jonny on … More »

RYAN REPORT – Highlights from the snow show

Over four days at the end of January the ski industry unveiled the future of skiing. I checked it all out at the annual retail buying show in Denver, previewing winter 2018-2019 skis, boots, jackets, layers, and accessories from dozens of brands. Once the note taking hand cramps wore off a few wicked looking products … More »

He Said, She Said

Heard at the ski trade show last winter “We’re a downhill, go-fast brand.” —Chris Vanderknokke, Head Winter Sports Manager “It’s the consumer that leads where the product is going.” —Virginie Murdison on Atomic’s move into the backcountry “We’re competing with computer gaming. With our built-in heaters, now you can go skiing and not freeze your … More »

Short Turns: Buyer’s Guide 2013

ONTARIO’S YEAR OF THE LIFT ❖ This is the year of the new lift—at least in Ontario. Despite a low- (or no-) snow season in 2012, at least five Ontario ski areas are pushing ahead with plans to install new chairs—most of them for Greater Toronto Area skiers. “It’s more than we’ve seen in years,” says Bruce Haynes, head of the Ontario … More »

Gear News & Trends

Buyer's Guide 2013

Munich’s annual ski industry trade show ISPO is staggeringly massive. Thankfully technical editor Marty McLennan was able to ride between booths with a dedicated transportation attendant (see bikini).       THE BEST THINGS IN LIFE ARE FREE! Freeriding, that is. The slackcountry market keeps heating up, with more of us getting off the lift and hiking for freshies. … More »

Viva Las Vegas

On January 27, 2003, rising big-mountain star Jonny Law won the U.S. Freeskiing Nationals, picked up the Sickbird Belt (awarded for the sickest skiing of the competition) and then ditched the awards ceremony to fly directly to Las Vegas to attend SIA, the annual North American snowsports industry trade show. I bumped into Jonny on … More »

Subscribe and SAVE!

Just $3.75 an issue!

1 year (4 issues) for $15 + tax!

Outside Canada?